If you are on this page, then you already know having a podcast is one of the best decisions you can make for your business.
The real question is:
Why use Valher Media to launch your podcast?
Because it is VERY easy to screw it up and fail when launching a podcast.
Not to mention, launching and running a podcast is heavily time-consuming and expensive if you don't know what you are doing.
It’s a far smarter decision to use someone who has successfully done it before, has a proven system, and will ensure you have the right things in place from the start, leaving you to simply create the very best content you can.
What elements does a podcast need to be successful today?
Here is Valher Media's 11 Steps to a Successful Podcast Launch:
One Specific Audience
Have your content focused on where your target listeners could relate to and see themselves in to help them get better. Make your listeners your top priority.
Brand Voice
What do you stand for and how can you help your audience? Let your podcast be the voice of the message you want to spread to all parts of the world.
Value-Driven Content
Craft content that improves the lives of your audience. Deliver content where your audience can relate, help, inspire, and motivate.
Consistent Content
A good podcast publishes at least one piece of new content per week.
One of the keys to developing a deep and meaningful relationship with your audience and stay top of mind.
Quality Production
First impressions matter. If you sound and look like an amateur, then that is what your audience will think of you. A quality-sounding production builds trust with your audience and makes your content easier to consume.
Publishing System
What channels should your podcast be on? Youtube? Facebook? iTunes? All of them? Publish your content where it can reach your target audience.
Promotion Strategy
How do you let people know new episodes are live?
How do you grow and attract new people to your podcast?
Call to Action
Set clear next steps you want the audience to take.
Help your audience know what to do next by telling them.
Do not leave them to work it out on their own (because they won't).
Have Something to Offer Beyond the Podcast
Always have other offers your audience can enjoy aside from your podcast. Have products and services where they can get additional knowledge from.
Leverage your podcast content into other assets
Blog posts, emails, IGTV, and more. Don’t settle for one platform to promote your episodes. Have different sites where you can leverage and share the quality content you offer.
You use your podcast to access and network with key players in your niche
Having a podcast is the best excuse to gain access to people you would not normally be able to. (Many miss out on this one and can often be the best source for joint ventures.) Invite the best guests and let them use your podcast to teach and share their knowledge with your audience.
One Specific Audience
Have your content focused on where your target listeners could relate to and see themselves in to help them get better. Make your listeners your top priority.
Brand Voice
What do you stand for and how can you help your audience? Let your podcast be the voice of the message you want to spread to all parts of the world.
Value-Driven Content
Craft content that improves the lives of your audience. Deliver content where your audience can relate, help, inspire, and motivate.
Consistent Content
A good podcast publishes at least one piece of new content per week.
One of the keys to developing a deep and meaningful relationship with your audience and stay top of mind.
Quality Production
First impressions matter. If you sound and look like an amateur, then that is what your audience will think of you. A quality-sounding production builds trust with your audience and makes your content easier to consume.
Publishing System
What channels should your podcast be on?
Youtube? Facebook? iTunes?
All of them? Publish your content where it can reach your target audience.
Promotion Strategy
How do you let people know new episodes are live?
How do you grow and attract new people to your podcast?
Call to action
Set clear next steps you want the audience to take.
Help your audience know what to do next by telling them.
Do not leave them to work it out on their own (because they won't).
Have Something to Offer Beyond the Podcast
Always have other offers your audience can enjoy aside from your podcast. Have products and services where they can get additional knowledge from.
Leverage your podcast content into other assets
Blog posts, emails, IGTV, and more. Don’t settle for one platform to promote your episodes. Have different sites where you can leverage and share the quality content you offer.
You use your podcast to access and network with key players in your niche
Having a podcast is the best excuse to gain access to people you would not normally be able to. (Many miss out on this one and can often be the best source for joint ventures.) Invite the best guests and let them use your podcast to teach and share their knowledge with your audience.
Our launch system was designed to have these foundations in place from the start, helping you have so much more success faster!
How It Works:
Consultation
Create your podcast strategy
We work through the 11-Step Method for A Successful Podcast Launch and make sure you have a podcast strategy that works.
Brand Identity
Our creative team will then design your brand assets such as your logo, intro and outro, and music.
Content plan
Our creative team will then design your brand assets such as your logo, intro and outro, and music.
Account registration (technical setup)
We handle account creation on platforms such as iTunes, Spotify, Google, and more, to ensure maximum exposure for your podcast.
Equipment Recommendations
A list of gear we recommend and use.
Recording Training
How to record and upload files for editing
You will then begin recording some episodes of your podcast
Set Launch Date and off we go!
Consultation
Create your podcast strategy
We work through the 11-Step Method for A Successful Podcast Launch and make sure you have a podcast strategy that works.
Brand Identity
Our creative team will then design your brand assets such as your logo, intro and outro, and music.
Content plan
Our creative team will then design your brand assets such as your logo, intro and outro, and music.
Account registration (technical setup)
We handle account creation on platforms such as iTunes, Spotify, Google, and more, to ensure maximum exposure for your podcast.
Equipment recommendations
A list of gear we recommend and use.
Recording training
How to record and upload files for editing
You will then begin recording some episodes of your podcast
Set Launch Date and off we go!
We will also train you on how to record, how to get guests and best practice for uploading and storing your files, plus we offer ongoing support to help you get the most out of your podcast.
Once your podcast has launched, we can provide ongoing support through our editing and production services.
Pricing
$3630 USD
- Please note a 65% discount applies if you agree to use Valher Media for ongoing editing and production for 12 months.
What's Included?
Show brand identity
Logo, music, intro & outro.
Show strategy document
Following our 11 Step Method for a Successful Podcast Launch, this is a document that contains your key strategy information.
Content plan
Map out the first 10 episodes of your podcast.
Equipment recommendations
Training on how to record your podcast and upload your files for editing
What's Not Included?
Ongoing editing and production of your podcast.
Please note a 65% discount applies on launch packages if you agree to use Valher media for ongoing editing and production for 12 months
FAQs
I’m ready to go. What happens next?
Once you click on the get started button you will be taken to a secure form so we can get some details and contact information from you.
After your information is sent to us one of the team at Valher Media will review your information.
Our team will then send you an email and get you booked in for a call with one of the podcasting experts at Valher Media.
Please note the email will be sent to the address used on the form.
On the call, one of our podcasting experts will go through your application and make recommendations on how you can get the best results (and ROI) from podcasting.
You will also have the opportunity to ask your podcasting questions on the call.
What if I already have a podcast?
If you already have a podcast, then we recommend getting an audit done by one of our experts before starting a new podcast.