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Charley-Valher

As of late, more and more people are starting their own podcasts—from people with an already existing client base to those who are starting from scratch, including business owners.

Either way, it can be a challenge for everyone, especially if you are unfamiliar with how things work. It’s not really the same as starting a blog or creating videos.

Hosted by entrepreneur, educator, and critically-acclaimed speaker Charley Valher, the show aims to give you the nitty-gritty of podcasting to take your show to the next level. Sit tight, listen closely, and find the answers to your questions about brainstorming, structuring your show, recording & editing, and many more!

Episode 001: Podcast Growth Strategies with Matt Wolfe

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The Business of Podcasting Ep001: Podcast Growth Strategies with Matt Wolfe

As a podcaster, it is important to know how to grow not just your audience, but your entire show as well. We had Matt Wolfe of the Hustle and Flowchart Podcast share his insights on this topic. Hustle and Flowchart is one of the worlds leading podcasts about business.
In this episode, Matt shares his top three strategies on growing your show. He also shared some of the effective methods they use for monetizing their show. We talk about paid ads, what show notes can do, and more, so sit back and enjoy the show.

Episode 002: The Ultimate Conversion Tool with James Schramko

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The Business of Podcasting Ep002: The Ultimate Conversion Tool with James Schramko

Having a successful podcast channel means putting together high-quality shows. Each episode needs the perfect mix of the right guest, the right questions, and the right narrative. This episode is all about running a podcast that can stand out. Our special guest, James Schramko, will share his years of knowledge on this subject.

Episode 003: Using Paid Ads to Amplify Your Podcast (and business) with Will Wang

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The Business of Podcasting Ep003: Using Paid Ads to Amplify Your Podcast (and business) with Will Wang

Podcasting is a gateway to engage your audience with more valuable content. Today, we have Will Wang of Growth Labz share his experience on expanding his podcast, Marketing From The Trenches. Knowing which online platforms you can use to get more people watching, listening, and subscribing is vital.

In this episode, we share how using different platforms such as Facebook, YouTube, and LinkedIn can grow your show. With podcasting as a springboard, we also talk about how experimenting with varying types of content on different platforms will lead to better engagement and more conversions.

Episode 004: How Niche Should Your Podcast Be with Stephanie Campanella

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The Business of Podcasting Ep004: How Niche Should Your Podcast Be with Stephanie Campanella

In this episode, our guest Stephanie Campanella discusses the importance of niche in the podcast business. She shares her approach to making her podcast. She also shares the strategies she learned as a podcast listener herself, and how she uses keyword research to develop the content of her podcast.

Episode 005: The 3 P's of Podcasting with Adam Jaffrey

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The Business of Podcasting Ep005: The 3 P’s of Podcasting with Adam Jaffrey

In this episode, we invited Adam Jaffrey from Wavelength Creative to discuss his “3 P’s” framework in podcasting. The 3 P’s are essential elements in podcasting: production, packaging, and promotion. He presents compelling examples of each of the three Ps. Then, he talks about when to focus on each particular aspect of podcasting.

Episode 006: How to Create More Opportunities From Your Podcast with Daryl Urbanski

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The Business of Podcasting Ep006: How to Create More Opportunities from Your Podcast

Podcasts hold a lot of opportunities for business owners and entrepreneurs out there. However, getting a start on this business can have several challenges. Luckily, our guest Daryl Urbanski is here to give you all the advice you need to steer your podcast show to success. Tune in to the whole episode to learn all about the tips and tricks.

Episode 007: What to Do If Your Podcast Stalls or Falls Into a Decline with Adam Jaffrey

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The Business of Podcasting Ep007: What to Do If Your Podcast Stalls or Falls Into a Decline with Adam Jaffrey

Running a podcast is a long-term commitment. It also takes hard work and patience to know the right strategies that are necessary for its success. There are also times where you will need the help of an expert in the field of podcasting.

In this episode, Adam Jaffrey is back with us to share his knowledge about saving a stalling podcast. He talks about different strategies for those who are not growing their audience as much as they like and not generating revenue with their podcast.

Episode 008: Proven Methods to Grow and Monetize Your Podcast with Molly Pittman

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The Business of Podcasting Ep008: Proven Methods to Grow and Monetize Your Podcast with Molly Pittman

In this episode, our guest Molly Pittman shares her insights about the business of podcasting. She emphasized the importance of building goodwill and being genuine in podcasting. Tune in to learn more about the process of podcasting and the crucial steps to advertise your podcasts.

Episode 009: The Framework for Telling Great Stories on Your Podcast with Jo Johnson

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The Business of Podcasting Ep009: The Framework for Telling Great Stories on Your Podcast with Jo Johnson

In today’s episode, our guest Jo Johnson shares the importance of storytelling in podcasts and business. It is a great way to market products and services. She also shares a valuable framework that can help podcasters to tell their stories and those of their clients effectively.